How to increase conversion rate with UX/UI design
“Design is not just what it looks like and feels like. Design is how it works” – Steve Jobs – In an age of competitive online Digital marketing to increase sales channels and sales, websites are more accessible than ever. On certain platforms, you can choose to use templates with variety of designs and combinations to suit your industry, product and services. According to survey results, 79% of website visitors are ready to leave the site if they don’t have a good first impression of the first page. Today at Yes Web Design, we’ll be sharing our knowledge of UX/UI design particularly how it can affect your website and how to optimize conversion. In this article, we will discuss…. – What is UI (Right cerebral hemisphere) of the design? – What is UX (Left cerebral hemisphere) of the design? – Indications that your website has a good UX/UI design – How UX/UI can boost performance for your website? – Summary UI (Right cerebral hemisphere) of Design UI or “User Interface” relates to the look and feel of the site. Simply put, it’s important to present your website to meet the needs of the users who visit it. A good design can impart good mood and feeling to visitors. It is designed to give users a positive sense of the brand that speaks to customers in all dimensions, a pleasant experience to all those who visit. The UI design consists of: Brand presentation: logos, colors and fonts Page layout or blueprint: strategic placement of content on each page to be appropriate and to presentable. 3.Fonts: Use the fonts to express and convey your brand’s character 4.Design/Graphic elements: design each element to have a gimmick, thereby adding new dimensions to the visitors’ experience. Interactive design of each section: include effects that allows visitors to actively engage with your content UX (Left cerebral hemisphere) of Design UX “User Experience” is designed to create a positive experience for users. It is what defines the sense of how a website works, so the UX design of the business has a huge effect on how to impress your customers. The user experience is all that governs how they will interact with your website. “To increase the trust and satisfaction of your users, you should make sure that your website has a good UX design.” The amount of timeframe you have to generate your user interest or engagement is frankly very limited. You’ll need capitalize on these opportunities to create a positive user experience and respond to visitor’s needs. What does UX design include? Developing up to date web content that is tailored to you target audience Structured and organized website that is intuitive and simple to use Analyze user behaviors then adapt, adjust and deploy to the website Simulate and create wireframes to better understand the system and reduce system defects Test from the end user point of view to reduce the error of the actual use after the website is launched Indications that your website …